Technology Blogs by SAP
Learn how to extend and personalize SAP applications. Follow the SAP technology blog for insights into SAP BTP, ABAP, SAP Analytics Cloud, SAP HANA, and more.
cancel
Showing results for 
Search instead for 
Did you mean: 
Gerd
Advisor
Advisor
0 Kudos

 

The excitement around Artificial Intelligence (AI) is relentless, with the spotlight shining brightly on generative AI. Having been awe-inspired by early presentations, many decision makers generally conclude on one essential need — 'We need an AI Strategy!'

Simply put, AI, like every other technology that has won our hearts, is a tool. When properly utilized, this tool can generate immense value; inversely, slipping into poor usage leads to substantial capital loss.

After all, to create an AI strategy is not about jumping on the newest technological bandwagon; it is about systematically recognizing the areas of business where AI can create real value. It entails laying out a detailed plan on how to integrate AI into a business's operations to improve performance, efficiency, and bottom-line results. It's an essential ingredient in shaping a company's future in this digital era.

gerd_danner_0-1706733079949.png

Figure 1 - GenAI Total Economic Impact

Broadly speaking, an AI strategy sets the direction for AI initiatives within a company. It encompasses factors like the business's vision for AI, the technologies to be employed, and the resources that will be needed to achieve these aims. It seeks to define the ways the company can leverage AI to enhance services or products, optimize internal processes, or create innovative new offerings.

Furthermore, an AI strategy is also about managing change. It's about preparing your teams for the transformations AI will bring, including developing new skills, and adapting to new ways of working. It's also about managing the ethical and societal implications of AI, and ensuring that your AI strategies align with your company's values and social responsibilities.

In essence, the purpose of an AI strategy is to build a blueprint that guides your business towards a future where AI is utilized to its maximum potential for growth, innovation, and value creation. It foresees potential challenges and opportunities to ensure the organization is well poised to compete effectively in an AI-driven business landscape.

Sounds interesting? Let’s dig deeper.

 

Centering an AI Strategy on Value Creation

At the crux of formulating an AI strategy is the pivotal question: How can this advanced technology create value for my work, my company, or society? This entails leveraging AI technology to enhance workflows, improve organizational efficiency and, ultimately, drive greater returns on investment.

An AI strategy can go even beyond financial gain to achieve higher societal value, such as sustainability. Hence, the roadmap to establishing an effective AI strategy needs to be synchronized with your company’s overall business and social goals.

gerd_danner_1-1706733079969.png

Figure 2 - Bottom Line and Top Line Benefits of AI per Line of Business

Let’s analyze these objectives one by one.

Optimizing Bottom Line Performance with AI - The use of AI can profoundly influence operational efficiencies, forging a path for substantial financial savings which in turn improve the bottom line. AI can automate complex processes, identify inefficiencies, and recommend optimal solutions in areas like manufacturing, supply chain operations, and regular maintenance. For instance, AI can create predictive models based on historical data to anticipate equipment failures, enabling businesses to undertake preventive maintenance and avoid costly disruptions.

Fueling Top Line Growth with AI - AI isn't just about cost savings; it's also about growth. AI can turbocharge the sales of existing products and services by delivering personalized customer experiences, forecasting market trends, and identifying untapped opportunities. With AI's ability to analyze vast amounts of data, businesses can create augmented products or even entirely new services that significantly enhance customer value and drive revenue growth.

Meeting Regulatory and Compliance Needs with AI - Businesses today face an increasingly complex regulatory environment. AI can simplify compliance by automating time-consuming and error-prone manual processes, closely tracking regulatory changes, and ensuring seamless adherence to rules and standards. AI-assisted regulatory compliance can significantly reduce the risk of compliance failures and the penalties they entail.

Fulfilling Larger Political and Social Goals with AI - AI's far-reaching impact extends beyond businesses to address wider societal and global issues. AI applications can help businesses dramatically reduce waste by optimizing resource usage, contributing to environmental sustainability objectives. By analyzing energy consumption patterns and suggesting improvements, AI can be instrumental in the journey of companies towards carbon neutrality, aligning their operations with global climate goals.

To summarize, an AI strategy isn't just about embracing a disruptive technology; it's about using that technology to create a multiplier effect across the business and society, adding value in a sustainable and responsible way.

 

The Human Capital in AI Strategy

Meaningful AI adoption starts at the top. Executives must champion AI projects, providing the necessary resources and backing that can break down silos, foster cross-functional collaboration and create a conducive environment for innovation. The designated AI leader in your organization should have an in-depth understanding of the potential and limitations of AI, and they must be able to synthesize this knowledge into a strategic vision for AI that aligns with the broader business objectives. Their deliverables could range from successfully implemented AI projects resulting in cost-saving or revenue generation to fostering an AI-literate culture within the organization.

A successful AI strategy also relies on AI Literacy across all levels of an organization. It's vital for employees at every hierarchy to have a fundamental understanding of what AI can accomplish and what it cannot. This knowledge helps to set realistic expectations, identify potentially beneficial AI applications, and mitigate the challenges and pitfalls associated with AI usage in a business context. It's also important for staff to understand the significance of data, which forms the bedrock of any AI endeavour. A strong data literacy includes the ability to read, work with, analyze, and argue with data. This equips them with the resources to make the most out of AI-powered tools and solutions, driving the organization to its AI goals more efficiently.

Moreover, to ensure the successful integration of AI, a continuous learning culture needs to be cultivated in the organization. Initiatives such as regular training on new AI developments, fostering curiosity and critical thinking, promoting interdisciplinary collaborations, and recognizing AI-driven innovation can help to embed AI literacy across the organization.

In a nutshell, the human aspect, particularly executive sponsorship and organization-wide AI literacy, is crucial in harnessing the power of AI effectively. Your organization shouldn't just use AI but live and breathe it. The journey towards becoming an AI-driven organization involves fostering AI understanding and curiosity at all levels - from executive leadership to frontline employees.

 

Battling Innovation and Change Management with AI

An environment of ceaseless innovation, though seemingly intimidating, can transform into a domain of boundless possibilities. To effectively handle the continuous identification, prioritization, selection, and implementation of AI opportunities, organizations need a structured and systematic approach. This includes setting up dedicated teams or roles for scouting potential AI innovations and prioritizing them based on factors such as feasibility, alignment with strategic objectives, expected value creation, and potential risks. They should also establish clear workflows and approval processes for the selection and implementation of these opportunities to ensure efficiency with foresight.

Much like the concept of DevOps in software development, AI innovations tend to be rapid and iterative. Hence, you should develop ways to constantly embrace AI Innovations. This approach allows for continuous improvement and evolution rather than extensive, time-intensive overhauls. Organizations should have a readiness strategy for this, which includes being agile and adaptable to new developments, fostering a culture of lifelong learning and updating skill sets accordingly. It is equally important to remember that AI cannot be simply 'bolted-on', it requires rethinking and reshaping existing processes, systems and even business models.

Lastly, as with any business strategy, defining clear metrics is crucial in managing AI innovation and change. But what sets AI apart is the nature of these metrics. While traditional metrics mostly focus on the bottom line, AI success metrics should be multifaceted. They should not only measure the immediate business value derived such as cost savings, efficiency improvements or growth in revenue, but also non-tangible aspects such as improvements in customer experience, brand perception, employee satisfaction and decision-making capabilities.

Furthermore, since AI adoption is a journey, organizations must also measure the maturity of their AI strategy over time - including aspects such as the organization’s AI literacy, the breadth of AI applications deployed, and the level of AI integration in decision-making processes.

In essence, navigating the sea of AI innovation is not a simple journey. It demands a well-rounded approach that addresses continuous innovation, rapid iteration, and thoughtful success measurement. With these strategies, businesses can harness the power of AI to drive transformational change and remain competitive in the digital age.

 

Technological Backbone of an Effective AI Strategy

Picking the right AI technology for a specific project is crucial. It requires a keen understanding of the business requirements, objectives, anticipated outputs, and technological constraints. From machine learning algorithms for predictive analytics to Natural Language Processing for sentiment analysis, the spectrum of AI technologies is vast. It's important to consider the complexity of the tool, its capabilities, and how well it fits within your existing tech ecosystem.

And don’t forget about Data Management and Data Preparation - Being termed the 'new oil,' data acts as the lifeblood of AI projects. As such, about 80% of an AI project revolves around data management and preparation. This includes the collection, cleansing, structuring, and storing of data, for which a trove of technologies is available. Databases and data warehouses ensure the secure and accessible storage of data in an organized manner. Data integration tools help in cleansing and combining data from different sources. Data visualization tools assist in comprehending patterns and gaining meaningful insights from a dense pile of data. Selecting the right mix of technologies for data management is the key to unlocking quality AI outputs.

gerd_danner_2-1706733079986.png

Figure 3 - SAP Business AI Stack

While technologies are imperative, the performance of an AI project hinges heavily on the adequacy of your people. The kind of skills and resources required vary based on the nature of the AI project. These may range from data scientists and machine learning engineers for algorithm development to data analysts and software engineers for data management and infrastructure setup. The AI skills gap is vast, and sourcing these resources can be challenging, and you need to look both at internal reskilling or upskilling programs, as well as hiring external experts and working with trusted partners.

In conclusion, choosing the right AI technology, efficiently managing and preparing data, and effectively deploying the right skills and resources is foundational to the successful execution of AI projects. Careful consideration and a systematic approach to these technological aspects can steer your business towards the realization of its AI strategy.

 

Accelerating Value Creation: The Fast Track Approach to AI Strategy Success

Does this feel overwhelming ? It definitely sounds like a lot of work, doesn’t it? You can now go off and strategize for months. But be aware, with the current pace of innovation, by the time you are done with strategy you have three more iterations of technology and your ideas might already be outdated.

Don’t get me wrong, you need an AI strategy. And incorporating AI into your business strategy is ultimately fruitful. But you also need to complement this AI strategy with quick wins and swift innovations that create immediate value, or also show you what does not work, so that you can learn to run while you walk. 'Try fast, fail fast, succeed fast' is pivotal for AI projects where many iterations may be required to find the sweet spot between AI potential and business impact.

Anyway, a good starting point for an AI strategy are pre-build and packaged AI solutions that come as extensions to enterprise software. These help you capitalize on opportunities for rapid value creation. Pre-build and packaged AI solutions help you quickly identify areas where AI can immediately enhance productivity, reduce costs, or generate revenue. This approach allows you to celebrate early successes, keep up the momentum, learn by doing, and course correct as needed.

 

Reaping Immediate Results with SAP Business AI Solutions

Still with me? Excellent! You managed to navigate the daunting labyrinth of AI thus far. Let me close by sharing with you my thoughts how pre-packaged solutions as part of SAP Business AI can help you generate quick wins in areas such as:

Receivables Management in Finance: SAP AI can revolutionize your finance department by automating receivables management. This not only reduces the manual effort involved but also ensures more accurate forecasting, early detection of payment defaults, and smoother cash flows.

Learning Recommendations in Human Capital Management: SAP's AI tools can transform the learning experience by providing personalized recommendations to each employee based on their role, career goals, and performance needs. This not only enhances employee engagement but also contributes to building a competent, future-ready workforce.

Sourcing Item and Supply Prediction in Purchasing: With SAP's AI solutions, purchasing departments can leapfrog into the future through intelligent prediction of sourcing items and supplies. This can significantly optimize procurement processes, improve supplier relationship management, and prevent expensive supply chain disruptions.

Product Recommendations, and Sales Order Automation in Sales: SAP Business AI can accelerate your sales efforts by providing real-time product recommendations tailored to your customers' preferences, past purchases, and browsing history. In addition, integrating AI into sales order automation can eliminate errors, expedite the sales process, and improve customer satisfaction.

gerd_danner_3-1706733080006.png

Figure 4 - SAP AI-powered scenarios per Line of Business

As SAP continues to innovate and expand their AI footprint, we can anticipate even more compelling applications on the horizon. Whether your goal is to bolster business efficiency across departments or to redefine your customer experience, SAP Business AI offers a ready-to-use pathway to make the most of what AI has to offer.

Please share your thoughts. Your feedback is widely appreciated.

1 Comment