Arne_Manthey
Advisor
Advisor
Member since ‎11-26-2011

User Statistics

  • 134 Posts
  • 13 Solutions
  • 21 Kudos given
  • 154 Kudos received

User Activity

Concept and PoC of a Simple Forms Solution for Emarsys

12-22-2023
IntroductionAs I described in my previous post 'Landing Pages and Forms: Definition and Requirements' the forms feature of Emarsys is not perfect. I also highlighted that many customers have their own content management system they want to use for la...

Landing Pages and Forms: Definition and Requirements

12-21-2023
Introduction In marketing there are 2 major communication routes: Outbound communication like email, text messages or ads Inbound communication, which is mainly handled by landing pages and forms In my former role as product manager for landing...

Progressive Profiling in Forms

08-04-2021
Introduction The purpose of forms is to gather information about your contacts and prospects while offering them some benefit (a download, an event registration or a newsletter subscription). Naturally you would want to ask for as much information ...

Quick Tip: Pass Outbound ID to a Form in an iFrame

07-20-2021
Introduction In my recent blog post 'Embed Landing Pages in your First Party Company Page with iFrames' I described a new feature in release 2105 that allows to embed a Landing Page from SAP Marketing Cloud in another web page using an HTML iFrame ...

Ignore Operational Emails in your Suppression Logic

05-05-2021
Introduction With the suppression custom logic you can define rules to avoid sending too many emails to your customers and prospects (See also this blog post). Until release 2102 you could only evaluate attributes and conditions on the level of cam...
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